Fractional CMO Services
As a Fractional Chief Marketing Officer (CMO), I provide strategic marketing leadership to help businesses achieve their growth goals. I offer high-level guidance without the overhead of a full-time CMO, delivering measurable results through focused strategy, planning, and leadership. My expertise ensures that your marketing efforts are aligned with business objectives, cost-efficient, and impactful.
Offerings
-
1. Strategic Marketing Leadership
- Development of comprehensive marketing strategies tailored to your business goals.
- Prioritization of high-impact marketing channels to maximize ROI.
- Ongoing evaluation and refinement of marketing efforts based on performance data.
-
2. Campaign Roadmaps
- Development of content calendars, media plans, and execution playbooks.
- High-level guidance for launching and managing campaigns.
-
3. Marketing Audits & Recommendations
- In-depth reviews of current marketing strategies, identifying gaps and opportunities.
- Detailed reports with actionable insights and prioritized recommendations.
-
4. Website Evaluation & Direction
- Comprehensive reviews of website design, functionality, and user experience.
- Strategic guidance on optimizing websites for lead generation, SEO, and brand consistency.
- Recommendations for improvements to align with marketing goals.
-
5. Performance Analysis & Reporting
- Track marketing performance metrics.
- Regular reporting with insights to inform decision-making.
-
6. Team Oversight & Vendor Coordination
- Leadership and guidance for in-house marketing teams.
- Coordination with third-party vendors and specialists to ensure alignment with strategy.
Pricing
$2,000/mo
Essentials Plan
Up to 10 hours of strategic consultation.
Monthly marketing performance review.
Quarterly marketing plan updates.
$4,000/mo
Growth Plan
Up to 20 hours of strategic consultation and oversight.
Monthly performance analysis and recommendations.
Ongoing vendor coordination and team leadership.
Website evaluation and content direction.
$6,000/mo
Comprehensive Plan
Up to 30 hours of consultation, leadership, and reporting.
Full marketing strategy development and implementation guidance.
Marketing content review and development.
Priority availability and dedicated point of contact.
Additional Hourly Work: For work beyond the scope of the retainer package:
$200/hour for ad-hoc consultations, project oversight, or custom deliverables.
What You Get
C-suite-level marketing expertise without the cost of a full-time hire.
A trusted partner who ensures your marketing aligns with your business goals.
Strategic leadership to optimize your investments and drive measurable results.